Your bed and breakfast’s website is one of your most valuable assets. Like all of our assets, we wish to grow their value. But how can we do this, even in a down economy? Your website and the traffic it brings is an asset you can grow anytime. One of the most important value “drivers” of [...]
Is becoming an Innkeeper right for you? Think about whether you have: 1. A business plan that includes financing prospects 2. Planning, organizational, and management skills 3. The desire to work hard, and sometimes long hours 4. Discipline and business competitiveness 5. Multitasking capability and organizational skills 6. The desire to entertain people from different parts [...]
In our previous article, we touched upon the surface with some basic tips on how to optimize your website for increased search engine traffic on the internet. This advice is valuable for any Bed & Breakfast or Hotel website to maximize your search engine potential. Let’s consider another important attribute of your website, the TITLE [...]
As owner or manager of a small hotel or B&B, your website is an important part of your marketing strategy. But if you’re like most small business owners, web design is not your expertise. Here are a few tips on how you can increase the productivity and traffic of your website, with some minimal effort. [...]
The economy weighs heavily on everyone’s minds. Many of us are wondering where our businesses will be in a few years, if not in the coming months. Travel and tourism are closely linked to economic trends. Travel has grown at a declining rate, and is even down in some areas. Resort areas are showing declines [...]
Want to know what’s the most important business tool you’ll use for your B&B or small hotel over the next 5 years? Email. That’s right. Well you might think you’re reading an article left over from the 1990′s. Not so. We’ve been getting a lot of comments and questions in recent months about email and [...]
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