“Don’t ever turn down free advertising. Marketing has a ‘cumulative effect’. In this case, less is not more. More is definitely More!” The “cumulative effect” is even more valuable if the source of advertising is costless. To learn how it works, read: http://www.instantworldbooking.com/blog_iw/2010/10/cumulative-effect-online-marketing/Link to this post!
BedBreakfastTraveler.com (Instant World Booking) has proven to be very successful in gaining top search engine rankings for its listed bed & breakfast partners. One reason it is important to use the instant booking method is that we use pay-per-click (PPC) advertising to market your property on Google and other sites. Use of a PPC campaign [...]
Your bed and breakfast’s website is one of your most valuable assets. Like all of our assets, we wish to grow their value. But how can we do this, even in a down economy? Your website and the traffic it brings is an asset you can grow anytime. One of the most important value “drivers” of [...]
Want to know the number 1 rule of tourism marketing on the internet? Good Photos Increase Bookings. Now that doesn’t sound like much of a secret, does it? But surprisingly, almost half of all tourism marketing, especially in the lodging market (B&B’s, Inns, small hotels, etc.) don’t follow this very simple advice. BedBreakfastTraveler.com and the [...]