Archive for October, 2008

Collective Marketing for your Bed and Breakfast Inn

October 30, 2008

Collective Marketing is a new concept gaining a lot of attention these days in the online marketing and SEO (Search Engine Optimization) world. And, it’s a term that is very relevant to marketing your bed and breakfast inn or small hotel on the internet. So what is Collective Marketing? The concept is that the more [...]

Posted in Business Intelligence, Online Marketing, Search Engine Optimization (SEO) | 2 Comments »

How Secure are your Online Bookings? How Much Deposit to Collect

October 14, 2008

How secure are online bookings these days? Everyone knows how online booking works. A small deposit is collected from the traveler at the time of booking. Our advice is that the optimal deposit amount to collect for a booking on your own website is 35%. Why 35%? Research shows that one-third of the booking amount [...]

Posted in Business Intelligence, Online Booking | No Comments »